Marketing automation · Founder, ZORM

The CMO who ships the code.

38% of prospects convert with no human touch — on a pipeline I designed and built for 12 communities. I'm Brandon Bender.

Book a 20-minute call See the résumé

Available for select conversations · 2026

38%

Zero-touch conversion

$50M+

Annual revenue

40%

Portfolio growth

Communities automated

2017 – present.

Systems I've built

Production software, not demos. Each card: what it does, one number, one real screen.

Yardi · EliseAI · website · CRM Live · 12 communities

Zero-touch leasing pipeline

Inquiry, qualification, tour scheduling and follow-up — with no human interaction.

38%zero-touch conversion

Built in-house See how it works

PHP 8 · SQLite · Claude API

Marketing command center

Reviews, comps, GBP audits, AI-drafted replies.

Internal Employer-internal See how it works

HUD · BLS · FRED · RentCast

Rent pricing advisor

Market context behind every recommendation.

4 data feeds · cost per run measured Internal Employer-internal See how it works

PHP 8 · MySQL · Claude API

Payables processor

Codes, matches and stamps every invoice.

3,000–10,000 decisions a month · design target Internal Employer-internal See how it works

PHP 8.3 · SQLite · Claude API

Employee support center

Tickets, help center, AI summaries.

Productized as ZormDesk Internal Employer-internal See how it works

Signed tokens · 90 s · single use Live · •••••••.com/ops

Ops single sign-on hub

One login, four tools, a break-glass runbook.

Employer-internal See how it works

And the products I build under my own name: ZORM ↓

Two results, in detail

Architecture and outcomes.

38%

Zero-touch leasing pipeline

Website inquiry → EliseAI qualifies and books → Yardi holds the record → follow-up runs itself. The first human a prospect meets is at the tour.

Built in-house

Read the case study

12 → 1

Centralized leasing

Leasing moved off the properties and into one small, cloud-based team that covers all 12 communities and the full lead-to-lease journey remotely.

Built in-house

Read the case study

ZORM

A studio of products I design, build and operate.

ZORM is a studio. I design the brand, build the software and stay to operate both.

Not a keynote circuit. Not a template shop. Not a fractional CMO.

Sentinel

Multifamily marketing and acquisitions OS.

Live

Growth Engine

Operator CRM and client portal.

Live · internal

ZormDesk

Employee operations center with AI routing.

Live

Zorm BioTech

Growth practice for biotech.

LUMEN·9 — concept, not a real productLive

Bee Hive

Family task manager, points and rotations.

Live

Saving Strat

15-minute financial-readiness intake.

Live

iMind

AI intent aggregation for group buying.

Live · demo

SiloX

Offline-first Android security instrument.

Private beta

Explore ZORM All products

Statuses as stated on zorm.io; each is verified in a browser on launch day.

Brandon Bender, standing on a city street in a dark suit

About

My career started off working long days at Silicon Valley start-ups. Highlights include leading a large online business development effort for PRM, a high-end destination developer, managing two digital agencies, and building and launching an e-commerce website builder. Today I am the chief marketing officer for a multifamily investment company, where I designed and built a prospect automation pipeline that converts 38% of prospects with no human interaction.

Leading teams to heavily optimize the customer experience through web-based funnels and full prospect automation, pairing UX, development and applied AI with common-sense solutions for fast lead acquisition.

Chief marketing officer; founder of ZORM; former CTO of Mycart.com.

First Pacific GroupMycart.comSilo88Beyond Chacay FoundationZORM

Experience

Prospect Automation | Full Stack Marketing

2017 – Present Chief Marketing Officer First Pacific Group, Inc. Direct report to the CEO, running the entire marketing department. Development and implementation of a portfolio-wide growth strategy across 12 communities, overseeing 40% growth to more than 50 million in annual revenue.

2014 – 2017 Chief Technology Officer Mycart.com Oversaw product development for Mycart's e-commerce platforms, marketing operations and partner integration. Responsible for stable, secure systems for over one thousand e-commerce outlets with PCI level one compliance across several partners.

2015 – 2019 Advisory I.T. Architect Beyond Chacay Foundation Advised a U.S. 501(c)3 foundation on technology and web architecture for its community-based economic development, conservation and tourism programs serving Ecuadorian communities and international visitors.

2011 – 2014 Managing Director Silo88 Silo88 specializes in online media and marketing with a focus on motion, web and online marketing strategies. I managed all aspects of the business, web development and branding, followed by SEO and online marketing campaigns.

Full résumé (HTML) Download résumé (PDF)

References available on request.

Start the conversation

Twenty minutes on the calendar, or the résumé in your hands. Nothing else to fill in.

Book a 20-minute call Download résumé (PDF)

What happens next

Pick a slot; the invite lands with a short agenda.
Twenty minutes: your pipeline, my questions, no deck.
If it fits, a written plan within a week.